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The Intuitive Customer - Helping You Improve Your Customer Experience To Gain Growth

Mar 28, 2020

What You Should Learn from Apple’s Outstanding Experience


I am a huge fan of Apple products. If there were already a waiting list for the next iPhone, I would be on it. For me, buying Apple products is emotional, intuitive,  and automatic—all the things a brands needs to foster customer-driven growth.


Apple is...

Mar 21, 2020

A global pandemic wasn’t in your plans this quarter. However, we see an opportunity to enhance your relationships with customers in this global crisis. 


In this episode of The Intuitive Customer, we share ten strategies for managing the uncertainty surrounding COVID-19. Our practical tips help you manage the...

Mar 18, 2020

Shark attacks have overblown importance compared to how often they occur. But since TV and movies have made so much of these rare, and rarely fatal events, we are sure we will be the next victim. These unlikely worries are the result of a psychological phenomenon called the Availability Heuristic.


This episode of the...

Mar 16, 2020

You all want growth, don’t know what to prioritize to get it, and aren’t nearly worried enough about the disruption AI will have on your industry. At least, that’s what our research late last year told us. 


This episode of The Intuitive Customer reveals the trends we identified in our research late last year....

Mar 7, 2020

We all misjudge other people’s motivations at times. The academic term for it is a Fundamental Attribution Error (FAE). An FAE describes how we misinterpret our limitations and the motivations of others and how we mistakenly attribute successes and failures for ourselves and others.


This episode of The...