Jun 29, 2019
How Can We Measure Customer Emotions in Our Digital World
When you think about the Olympic medalists on the podium during the awards ceremony, who do you think is happier, the silver medalist or the bronze?
Objectively, you might say the silver medalists because, after all, they came in second and the other competitor...
Jun 22, 2019
Customer Journey Mapping Using Behavioral Science
Journey mapping is how organizations look at the customer journey, or the steps a customer would take from the beginning to the end in their experience. However, we would say regarding journey mapping that it is not only vital to consider the customer journey from...
Jun 15, 2019
How to Understand Customers Preference
Have you ever noticed how some people put a lot of letters after their names in their signatures and bylines? Some of them go on for quite a while, like a second surname. It annoys me sometimes.
Then, I remember that when I introduce myself, I often refer to my status on LinkedIn...
Jun 8, 2019
Happy Employees Make Happy Customers
When your employees are happy, they are more likely to make your customers happy. Common sense dictates that this is logical. However, despite the rationality of this statement, too many organizations do not spend enough of their resources ensuring their employees are happy—and...
Jun 1, 2019
Why Are We Scared of New Technology?
We have some exciting new technology for CX. Facial recognition technology and facial expression analysis yield some new and exciting data about how customers feel during a Customer Experience. The only problem is that many people find it creepy.
This episode of The Intuitive...